The Ultimate SEO Checklist You Need In 2023

Are you putting in all the effort to get higher Google rankings? Still not getting the desired results? If yes, it's time for you to dive into the ultimate SEO checklist to help you achieve your business's desired results. But first, you need to focus on a holistic SEO strategy in each area so that you can resolve all the current issues and then you will likely have a better chance at SEO success. So here we have compiled a list of SEO strategies checklist you need to know about.

Basic SEO

The very first step is, to begin with, some common SEO practices that don't directly improve rankings but are important in settling yourself to rank higher on Google. Set up the first Google Search Console and Bing webmaster tools. Using that, you can check the keywords you rank for, their positions, website errors and sitemaps. Once done, set up Google Analytics to view data and insights about your site visitors and their engagement.

After that, you will need to install an SEO plug in that will help you optimize things like meta tags and sitemaps. While most sites won't be affected by manual action, checking for manual actions in Google Search Console is a good idea. In the end, make sure that Google can index your website. For this, you can use the Site audit tool.

Keyword Research

This is one of the most important sections of our SEO checklist as it is a crucial piece to optimize your content for search engines. The first step is finding a primary keyword to target your page or content. After that, you will need to look for search intent that helps you determine the reason behind a searcher's query. Don't forget to find long tail keyword variations as they help you get higher conversions.

After finding the long tail keywords, you must create a keyword map and pair these pages to your sites. It helps you discover where you need to optimize, what content needs to be built and where you can add more pages for traffic. Then go for analyzing the intent of pages that rank. You can use semrush keyword research tools to identify specific intent keywords. Last but not least, it's important to understand your audience's questions that can help you better answer these through your site's content.

Technical SEO

The next step in completing your SEO strategy is improving your technical SEO. For that, the very first thing you should do is to update your page experience, which includes safe browsing, HTTPS security, and other core web vitals. These pointers help you improve your site speed and Google Pagespeed Insights. Once done, you need to look for any site crawling errors. You can identify crawl errors using Google Search Console.

The next crucial step is fixing the broken internal and outbound links by updating or removing the target URL. Also, ensure that your website is mobile-friendly and has an SEO-friendly URL structure. Check your website for page depth and temporary 302 redirects that you can find in the Site audit report. Find and fix all your redirect chains and loops by either removing or updating them.

On-Page SEO & Content

You need to understand that without useful content and a great on-page experience, your site will struggle to get higher rankings on google and organic page traffic too. This is why you need to try to outrank your competitors with important keywords in your Blog posts or any other content added to your site. Find and fix missing, duplicate and truncated title tags and descriptions. Run a content audit and prune content accordingly to help your content rank and perform for your business.

Optimize your image tags by installing an image compression plugin. Then, go for schema makeup for rich snippets that help search engines to understand your content better. This helps attract click-through rates and more traffic to your website. And wrap it up by fixing keyword cannibalization issues, orphaned site pages, and keeping your on-page content up to date.

Link Building

Link building is an imperative part of an SEO task, especially if you wish to rank for anything remotely competitive. For that, you need to work on certain link-building tactics. The first step is to replicate your competitor's links using content explorer. We all know backlinks don't last forever; thus, you need to reclaim lost links. Finally, access the right tools to help you pursue unlinked mentions.

For profitable link-building results, you must also publish guest posts on another site in your industry. Choose the most relevant traffic websites and upload them there. If you have the best content, find people linking to inferior content. Tell people about your content by finding the right people interested in it and reaching out to them.

TAKEAWAY

Ultimately, we need to understand that SEO is an ongoing process, and it would be impossible to include everything in the important checklist. However, when you pay attention to the checklists mentioned above, you will probably be ahead of your competitors. So, it's time to improve your SEO presence today with our ultimate eCommerce SEO tools. With eCommerce tools, you can easily outrank your competitors and be a step ahead of each SEO checklist strategy. So, get in touch with us today!